KMZ Group is a healthcare consulting firm focused on transformation, commercial growth, complex strategy formulation and future planning. Led by the formidable Kaile Zagger, a healthcare exec with 20+ years of industry experience, KMZ is all about empowering their clients to take on the future with confidence.
The goal was to create a brand and logo that matched KMZ's venturous spirit and client-first approach.
The goal was to create a brand and logo that matched KMZ's venturous spirit and client-first approach.
Kaile was looking for a sharp, clean and strong mark that had a “masculine core with feminine edges”. The logomark uses customized condensed type to create a strong, clean, and sharp logomark that truly embodies the KMZ brand. The system includes a linear piping element that represents the pedestal that KMZ's clients are put on - because at KMZ, the client always comes first.
![](https://freight.cargo.site/t/original/i/7e19c61356176af53fba8d2c703f9181271b584700a3cf427b28136cd87d47f5/KMZ-Logo.gif)
![](https://freight.cargo.site/t/original/i/df63591e417fa2e99c67ea863f53a5317c8d6638b66f2d88d7e33bb02cabe058/Mockup-2.jpg)
![](https://freight.cargo.site/t/original/i/dafaf0db613b65b421812ba548d79a05548e547e9f818b3c69122736972826a3/OSPZLI1.jpg)
![](https://freight.cargo.site/t/original/i/e864a2c0a8bd17ea0e69002fd069e8b878e3d3127dfa350ece8e3fe05334017e/Signage-Mockup.jpg)